The Chairperson’s Insights into Climate Action
This paper provides a summary of key highlights from interviews with 16 members of the World Economic Forum’s Community of Chairpersons,
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The Chairperson’s Guide to Climate Stakeholders
The biggest challenge was that Arguzo was not utilizing technology properly. Too much of the work was still being recorded manually
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The Chairperson’s Guide to Decarbonization
Climate change impacts are nonlinear, and even at only 1.5°C of warming –
consistent with the goals of the Paris Agreement
Zero impact brands: the last thing the world needs
Seven ‘Zero Hero’ principlesBelow, we have formulated seven principles for how brands can encourage these more sustainable behaviours and have brought them to life with examples from across a range of sectors and markets.
Don’t boast, nudge
Brands aiming to inspire change should resist the temptation to brag about themselves. Instead they should offer millions of people ways to make small changes to their behaviours.
Normalise the new
Brands can help to make adopting new behaviours easier by framing them as the ‘normal thing to do’ rather than as a radical (and therefore risky or unusual) choices.
Lead (don’t follow) your industry
Brands can establish their leadership credentials and drive widespread change by calling out the big problems that face their industry as a whole – and then inviting others to collaborate and take responsibility together, rather than simply going it alone.
Ask people to make a choice, not a sacrifice
Brands can persuade people to make more sustainable choices if they position their offerings as not just a ‘substitute’ or a ‘sacrifice’, but instead as more rigorously and carefully designed (and thus better than the competition, not just better for the planet).
Be part of a league
Brands can drive up public consciousness and demand for sustainable practices by signing up to cross-category clubs, leadership initiatives and leagues dedicated to driving positive change.
Commit to learning and experimenting
Brands don’t have to claim to be perfect in order to positively influence behaviour. A commitment to experimenting, learning and collaborating can help brands to understand and connect more deeply with their consumers.
Create new patterns of consumption – and business models
Brands can design whole new patterns of consumption that create new and different opportunities to monestise relationships with consumers – which is no bad thing if consumers feel they’re getting great value, as well as reducing their environmental impact.
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📢 Energy, Utilities, and Green Technology Committee Elections 🌿⚡
28th of November, 2024 Exciting news! Following a successful voting process, we are pleased to announce the newly elected leadership for the Energy, Utilities, and Green Technology Committee at Chapter Zero Egypt: 🔹 Head: Sebastien Riez, Cluster President and CEO of Schneider Electric in the Northeast Africa and Levant region. 🔹 Deputy Head: Mohamed Medhat, Managing Director of Korra Energi. Elected by
🌟 Exploring Digitization and Energy Transformation at Schneider Electric 🌱
1st of December, 2024 Chapter Zero Egypt hosted the Digitization and Transformation Seminar at Schneider Electric Egypt & North East Africa HQ with immersive tours of groundbreaking energy solutions to inspirational & exciting sessions led by their industry leaders. The seminar agenda featured: 🔹 Tour of the Innovation Hub – A firsthand look at Schneider
Highlights from Chapter Zero Egypt’s High-Level Breakfast Roundtable Meeting 🌟
27th Janauray, 2025 We were honored to host H.E. Minister Ahmed Kouchouk, Minister of Finance, at our exclusive roundtable titled “Financing & Unlocking Capital for Sustainable Growth.” This event marked a remarkable start to the year, as we continue to drive impactful conversations around sustainability and climate governance. H.E. Minister Kouchouk’s presence and insightful discussions